Published on February 2, 2026
This Lunar New Year, South Korea is set to welcome a significant influx of travellers, particularly from China. Authorities anticipate over 250,000 Chinese tourists will visit the country during the festive period. This surge highlights South Korea’s growing appeal as a holiday destination, combining modern attractions with rich cultural experiences. The period coincides with Seollal, the Korean Lunar New Year, a time when locals celebrate with family gatherings, traditional games, and ceremonies. For global travellers, this is the perfect opportunity to witness authentic Korean customs and enjoy vibrant festivities that are rarely seen outside of Korea.
Why South Korea is a Top Destination for Lunar New Year Travel
South Korea has emerged as a prime destination for Lunar New Year travel due to its cultural richness and accessibility. Tourists can enjoy traditional Korean customs, including ancestral rites, folk games, and hanbok experiences. The festive period also offers seasonal delicacies, such as rice cake soup and pancakes, allowing visitors to savour authentic flavours. South Korea’s combination of modern infrastructure, efficient transport systems, and cultural heritage makes it an attractive choice for travellers seeking both comfort and tradition. Cities like Seoul, Busan, and Jeju Island provide diverse experiences, catering to different traveller preferences.
Seoul: The Heart of Lunar New Year Celebrations
For travellers choosing Lunar New Year travel to South Korea, Seoul is a must-visit city. The capital offers a unique blend of historical landmarks and contemporary attractions. Visitors can explore palaces such as Gyeongbokgung and Changdeokgung, which host special cultural performances during the festival. Street markets, shopping districts, and traditional villages also offer immersive experiences. Seasonal activities, such as making rice cakes and participating in traditional games, allow tourists to engage with local culture directly. For those seeking photo-worthy moments, Seoul’s festive decorations and lantern displays provide unforgettable backdrops.
Busan and Jeju Island: Coastal Charm and Scenic Retreats
While Seoul draws large crowds, Busan and Jeju Island offer alternative experiences for Lunar New Year travel to South Korea. Busan, with its coastal landscapes, seafood markets, and relaxed atmosphere, is ideal for travellers seeking a combination of culture and nature. Seasonal festivals, including performances and exhibitions, enhance the holiday experience. Jeju Island, famous for its volcanic scenery, waterfalls, and unique cultural sites, provides a tranquil getaway. During Lunar New Year, Jeju’s attractions host special events, making it an excellent choice for families and international visitors seeking a scenic and festive holiday.
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Practical Travel Tips for a Smooth Lunar New Year Experience
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Travelling to South Korea during the Lunar New Year requires careful planning. Flight and accommodation bookings should be made well in advance due to high demand. Public transport, including trains and buses, may be crowded, so securing reservations early is recommended. Respecting local customs, such as bowing during greetings and following etiquette during ceremonies, enhances the travel experience. Tourists are encouraged to explore seasonal foods, participate in cultural activities, and take guided tours to fully appreciate the festive atmosphere. Weather can be cold, so appropriate clothing is essential for a comfortable journey.
The Impact of Lunar New Year Tourism on South Korea
The surge in Lunar New Year travel to South Korea has a notable impact on the tourism and hospitality industries. Hotels, restaurants, and attractions experience peak demand, boosting the local economy. Luxury and traditional markets benefit from increased spending, while transport providers manage higher passenger volumes. The rise in international travellers also promotes cross-cultural understanding and showcases Korea’s heritage to the world. For the government and local businesses, the festive season demonstrates the potential of cultural tourism in driving economic growth while providing memorable experiences for visitors.
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Conclusion: A Must-Visit Destination for Global Travellers
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Lunar New Year travel to South Korea offers a rare chance to experience rich culture, festive celebrations, and scenic beauty all in one trip. From the historic streets of Seoul to the coastal charm of Busan and the serene landscapes of Jeju Island, the country offers something for every traveller. With proper planning and respect for local traditions, visitors can enjoy a truly immersive holiday. As one of Asia’s most dynamic travel destinations, South Korea’s Lunar New Year celebrations promise unforgettable memories for global tourists in 2026.
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Tags: Busan travel, Chinese tourists, Jeju Island holidays, Lunar New Year Travel, Seoul travel guide
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Tags: Busan travel, Chinese tourists, Jeju Island holidays, Lunar New Year Travel, Seoul travel guide
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